ELECTRONIC COMMERCE: ISSUES AND PERSPECTIVES

Shеrmаtоvа Меhrinisо Shеrzоd qizi; Mansurov Shohsaidkhon Yokubkhon ugli

Authors

Shеrmаtоvа Меhrinisо Shеrzоd qizi Author
Mansurov Shohsaidkhon Yokubkhon ugli Author

Abstract

This article examines the rapid development of electronic commerce in Uzbekistan, its impact on the national economy, and its strategic importance. The paper also provides an in-depth analysis of the main challenges faced by the
e-commerce sector. The study is based on a comparative analysis of scientific literature, statistical data from international analytical agencies, and the synthesis of national and international research findings. The results indicate that in order to fully realize the potential of electronic commerce, it is necessary to modernize digital infrastructure, improve legislation, and enhance the digital literacy of the population.

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