"INTERACTION OF ENVIRONMENTAL SUSTAINABILITY AND PSYCHOLOGICAL FACTORS IN THE DEVELOPMENT OF TOURISM."
Abstract
This article focuses on the analysis of the principles of environmental sustainability and the interaction of psychological factors in the development of modern tourism. At the same time, taking into account the psychological characteristics of ecotourism types and tourists, based on the principles of environmental sustainability, is a necessary factor in the formation of sustainable and competitive tourism. The article analyzes the possibilities of developing an innovative tourism model based on the harmonization of these directions.
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